When you start comparing tyres, a few names always rise to the top.Such as Michelin, who are one of the most popular brands on the market.
However, every now and then, a brand like Sumitomo appears on the shortlist.
A budget brand that delivers impressive specifications at a noticeably lower price.
It’s a question more and more motorists are asking - do you go for a world-leading manufacturer, or a brand that’s quietly gaining ground?
Michelin – The Benchmark for Consistency
It’s no understatement to say that Michelin is one of the most recognisable tyre brands in the world.
Founded in France in 1889, it has spent over a century developing tyre technology that balances a mixture of safety, comfort, and durability.
Many consider that the success of Michelin lies their ability to do everything well.
Whether it’s the grip in wet weather, comfort on motorways, or the enduring tread life - Michelin tyres tend to perform consistently across the board.